MOBILE MARKETING FOR HEALTHCARE AND PHARMACEUTICALS

Sam Walmsley presented at the Eyeforpharma Mobile Strategies for Pharma conference 1st December 2011.

Her slides which cover the use of mobile technologies by HCPs and the public and how pharmaceutical compnies need to think differently about how they use and integrate the mobile channel can be found here. Sam also included a video within her presentation Mobile Technology, video and transcript of the statistics can be found here

 

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